Identity. This is an AccountingWEB community member blog post. Our counsellor will call to confirm your booking. Marketing activities like selling, purchasing, advertising, distribution, sales promotion are all meaningless unless there is product. Difference Between Sales vs Marketing. Price of a product refers to the amount of money that the customer has to pay in order to obtain a product from the market. Explain marketing and selling as different concepts 2.Understanding different ideologies behind the concepts 1. The Calamos Growth Fund is an example of a fund that carries a smaller 0.25% 12b-1 fee on its class A shares and charges the maximum 1% 12b-1 fee on its class … This concept is based on the efficient production process of a company. Identify the point of differences in the marketing and selling concepts 2. Marketer or Seller The marketer can be a person or organisation who make available the products or … product, price, place (physical … 2.Selling In small firms, one cannot come across much difference between sales and marketing . Sales is the strategy of meeting needs in an opportunistic, individual method, driven by human interaction. So this was all about sales and marketing where we talked about the difference between sales and marketing with examples. 3.Difference between Marketing and Selling. unanswered question(s). * For your record, an e-mail and SMS has been sent to you with these details. Sue Barrett. Showro… The best marketers never stop listening to customers. Sale is a process, by which goods and services flow from the producer to the consumers. The marketing concept is oriented towards profit maximisation, whereas in selling the concept, sales maximisation, is the ultimate objective. (Delhi 2012,2008; All India 2012) (i)Part of the process (ii) Transfer of title Ans. Loyalty Incentives PUBLIC RELATIONS – How to use the media 1. or Call our LearnNext Expert on 1800 419 1234 (tollfree) OR submit details below for a call back. Increased sales at competitive rates ensure increased earning. Concept of Marketing and Selling 1. As sales and marketing are closely intertwined, it becomes hard to realise the difference between the two. Marketing encompasses the strategies you use to reach new leads and generate interest in your business. In 2005, I wrote an article outlining the differences between marketing and selling. Selling has … The production concept suits to the organizations which have _____production capacities and are dealing in _____products. sale, marketing is all about creating a favorable ground for selling to take place Some companies concentrate on the large scale production while some concentrate only on the quality of the product etc. The difference between digital marketing and online marketing might have seemed confusing at first, but it’s really not complex. (iv)Standardisation and grading (i) Selling concept Firms believe that aggressive selling and promotional efforts will convince a customer to buy a product. Since … Differentiate between the two by giving any six differences. Marketing has two sides — buyer and seller. Any number of services or goods, sold in a time period can be referred to as Sales. Seven differences between sales and marketing. selling Session 4: Difference between Marketing and Selling Interactive Lecture:1. Many of my clients were making the mistake of doing marketing after the … The marketers have to analyse a number of factors such as pricing objectives, pricing strategies, demand, cost, competition, etc to decide the price of a product. 2) It is the starting point of planning. This ensures uniformity and consistency in output and reduces the need for inspection, testing and evaluation of the products. It refers to a large set of activities and is a wide concept which involves planning, pricing, promoting and distributing the products that satisfy customers’ needs. In my experience, the best marketers I know … Production Concept. Infomercials SALES PROMOTION 1. One of our academic advisors will call you from +91-40-30907008 within the next 12 hours to answer all of your queries. Difference Between Selling And Marketing In general we use marketing and selling as synonyms but there is a substantial difference between both the concepts. We have received your request successfully. Available for CBSE, ICSE and State Board syllabus. Marketing is creating awareness regarding a product in a market ,which consumers aren't aware of, by highlighting the problems it fulfils and solves. It will be easier for you to understand the working of the two terms if you are well versed with the major differences between the two. What is offers for sale is determined not by the seller but by the buyers. August 12, 2019 . Click here to change your password. … Marketing * Marketing is focussed on generating awareness of company's products in the mind of consumers. NCERT Solutions for Class 12 Commerce Business studies Chapter 1 Financial Management are provided here with simple step-by-step explanations. Get a free home demo. Book an appointment now! PR Events 1. Selling is convincing them to buy that product with its features. Advertising is just one method of marketing communications, which is the umbrella for many methods.TYPES OF ADVERTISING – MASS MEDIA 1. 2.Differentiate between marketing and selling on any five basis. Marketing targets the construction of a brand identity so that it becomes easily associated with need fulfillment. Despite their differences, the two functions are dependent on each other. These days the distance between the place of production and the place of consumption has increased. The difference between selling and marketing is more than semantic. For example, the seller gives goods and services and in exchange the buyer gives money or something equivalent to it. It is an activity of distributing goods. It is a basic tool by which profitability of the firm is measured. You seem to have watched the videos of chapter name , why not try a test on it? Selling is the ultimate result of marketing. RELATIONSHIP BETWEEN PLANNING AND CONTROLLING, Co-ordination - Essence, Importance, Characteristics in Management, STAFFING AND ITS RELATIONSHIP WITH HUMAN RESOURCE MANAGEMENT, Functions of Entrepreneurs in Relation to Economic Development, National Stock Exchange and its Objectives, You have alredy written a review for this video please wait for 30 days to write your next review. Marketing becomes possible only by the medium of exchange between the two. Sales is product-oriented, as the salespersons emphasize on increasing the sales of the product. 3.Explain the following functions of marketing :  (Compartment 2014) Distinguish between marketing and selling on the basis of the following Possession of a product can be transferred from manufacturer to distributor, distributor to wholesaler, wholesaler to the retailer and eventually from retailer to the end customer in exchange of either money or any equivalent consideration. 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